14 / March / 2019 : 12-01

Wildberries: The Russian E-Commerce Giant Changing the Game


Wildberries is a Russian online retailer and one of the largest e-commerce companies in the country. Founded in 2004 by Tina Kulesza and Dmitry Markov, Wildberries has experienced rapid growth and has become a household name in Russia for its wide selection of goods, competitive prices, and convenient delivery options.

The company offers a wide range of products, including clothing, footwear, accessories, cosmetics, home goods, and more. Wildberries has a large and loyal customer base, and is known for its excellent customer service and easy-to-use website.

In addition to its domestic success, Wildberries has also expanded internationally, with operations in several countries in Europe, including Belarus, Kazakhstan, and Ukraine.

One of the key factors in Wildberries' success has been its ability to adapt to the changing landscape of e-commerce and technology. The company has embraced the latest innovations, such as mobile commerce and online payments, and has continually updated its offerings to meet the evolving needs of its customers.

Wildberries has been recognized for its success, receiving numerous awards and accolades for its innovative approach to e-commerce and its impact on the Russian market. The company's co-founders, Tina Kulesza and Dmitry Markov, have also been named among the most successful and influential businesspeople in Russia.

Overall, Wildberries is a prime example of the potential for success in the e-commerce industry, and serves as an inspiration for entrepreneurs and businesses looking to make their mark in the world of online retail.
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Published on 14 / March / 2019 : 12-01
Published by Liana Aloyan

Journalist, columnist. Liana studies at the Faculty of Russian Philology of Khachatur Abovyan State University. She has been working at Yelaket (Yelaket.am) news agency since 2019 as a journalist and columnist. Writes articles about business and marketing. Liana is a member of "Media association" since 2020.

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