08 / June / 2020 : 11-05
Expand Reach through Influencer Marketing
Influencer marketing leverages social media influencers to expand brand reach and enhance awareness. By partnering with influencers, companies can tap into their large and engaged followings to promote products and services to a wider audience. This marketing strategy has become increasingly popular as consumers are more likely to trust recommendations from individuals they follow and admire, rather than from traditional advertisements.
Published on 08 / June / 2020 : 11-05
Published by
Liana Aloyan
Journalist, columnist. Liana studies at the Faculty of Russian Philology of Khachatur Abovyan State University. She has been working at Yelaket (Yelaket.am) news agency since 2019 as a journalist and columnist. Writes articles about business and marketing. Liana is a member of "Media association" since 2020.
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