03 / March / 2021 : 10-40
Creating a Winning Marketing Plan
Creating a winning marketing plan is essential for any business looking to achieve its marketing objectives. A marketing plan outlines the strategy and tactics that a business will use to promote its products or services and achieve its marketing goals.
The first step in creating a marketing plan is to define the target market and understand its needs and preferences. This information can be gathered through market research, surveys, and focus groups. Once the target market is defined, the business can develop its marketing message and determine the channels it will use to reach its audience.
The marketing plan should also include specific goals and metrics for measuring success. This could include targets for sales, website traffic, social media engagement, and other key performance indicators.
A well-executed marketing plan requires careful planning, coordination, and execution. It should be reviewed and updated regularly to ensure it remains relevant and effective in achieving the business's marketing objectives.
Overall, creating a winning marketing plan involves a strategic approach that is tailored to the needs and preferences of the target market. By following a structured process and regularly reviewing and updating the plan, businesses can achieve their marketing goals and drive success.
Published on 03 / March / 2021 : 10-40
Published by
Liana Aloyan
Journalist, columnist. Liana studies at the Faculty of Russian Philology of Khachatur Abovyan State University. She has been working at Yelaket (Yelaket.am) news agency since 2019 as a journalist and columnist. Writes articles about business and marketing. Liana is a member of "Media association" since 2020.
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