02 / September / 2021 : 11-25
What is Retail Merchandising?
Retail merchandising is the process of displaying products in a retail store to attract customers and maximize sales. It involves creating visually appealing displays, organizing products in a logical and accessible manner, and using signage and promotions to highlight key products and sales. Effective retail merchandising can help retailers differentiate themselves from competitors and create a positive shopping experience for customers. It requires a thorough understanding of consumer behavior, product trends, and sales data, as well as a keen eye for design and aesthetics.
Published on 02 / September / 2021 : 11-25
Published by
Liana Aloyan
Journalist, columnist. Liana studies at the Faculty of Russian Philology of Khachatur Abovyan State University. She has been working at Yelaket (Yelaket.am) news agency since 2019 as a journalist and columnist. Writes articles about business and marketing. Liana is a member of "Media association" since 2020.
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