05 / May / 2022 : 09-35

Social media marketing trends


As social media continues to be an essential part of businesses' marketing strategies, it's important to keep up with the latest trends to stay ahead of the competition. In 2022, social media is expected to become more integrated with e-commerce, allowing businesses to sell directly through social media platforms. Additionally, video content is expected to become even more dominant on social media, with short-form videos and live streaming becoming increasingly popular. Influencer marketing is also expected to continue to grow, with micro-influencers becoming more prevalent. Finally, as privacy concerns continue to rise, social media platforms are expected to increase their focus on user privacy and security. Overall, businesses that adapt to these trends and continue to engage with their audience through social media are likely to see success in 2022.
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Published on 05 / May / 2022 : 09-35
Published by Liana Aloyan

Journalist, columnist. Liana studies at the Faculty of Russian Philology of Khachatur Abovyan State University. She has been working at Yelaket (Yelaket.am) news agency since 2019 as a journalist and columnist. Writes articles about business and marketing. Liana is a member of "Media association" since 2020.

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