29 / September / 2022 : 13-30

Enhancing Product Visualization with Artificial Reality (AR)

Artificial reality (AR) is a technology that superimposes computer-generated images onto a real-world environment. In product visualization, AR can be used to create immersive experiences that allow customers to interact with products before making a purchase.

By using AR in product visualization, businesses can provide customers with a more realistic and engaging experience, which can lead to increased customer satisfaction and loyalty. AR can also reduce the number of returns and improve customer confidence in their purchasing decisions.

Overall, AR is a valuable tool for businesses to enhance their product visualization strategies and improve the customer experience. As the technology continues to evolve, it is likely that more businesses will adopt AR for product visualization purposes.

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Published on 29 / September / 2022 : 13-30
Published by Liana Aloyan

Journalist, columnist. Liana studies at the Faculty of Russian Philology of Khachatur Abovyan State University. She has been working at Yelaket (Yelaket.am) news agency since 2019 as a journalist and columnist. Writes articles about business and marketing. Liana is a member of "Media association" since 2020.

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