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17 / October / 2022 : 14-50

The Benefits of Creating Short Video Content


Short-form video content has become increasingly popular in recent years, with platforms like TikTok and Instagram Reels leading the way. Creating short videos is a great way for businesses to engage their audience, increase brand awareness, and drive conversions. Short videos can be used to showcase new products, share behind-the-scenes footage, or highlight customer testimonials, among other things. They are also highly shareable, making them a great tool for organic reach and social proof. When creating short videos, it's important to keep them visually engaging and to-the-point. Use eye-catching visuals, on-screen text, and compelling audio to capture the viewer's attention and convey your message quickly. By creating short video content, businesses can connect with their audience in a fun and engaging way, while also driving traffic and increasing conversions.

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Published on 17 / October / 2022 : 14-50
Published by Liana Aloyan

Journalist, columnist. Liana studies at the Faculty of Russian Philology of Khachatur Abovyan State University. She has been working at Yelaket (Yelaket.am) news agency since 2019 as a journalist and columnist. Writes articles about business and marketing. Liana is a member of "Media association" since 2020.

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