19 / March / 2021 : 09-38
Customer Relationship Management: Best Practices and Tools
Customer relationship management (CRM) is the process of managing interactions with customers to improve the customer experience and drive business growth. Best practices in CRM involve building strong relationships with customers, using customer data to personalize communications, and providing excellent customer service.
CRM tools can help businesses streamline their customer management processes and improve customer interactions. These tools may include customer databases, email marketing software, and customer service management systems.
By implementing effective CRM practices and utilizing the right tools, businesses can gain a deeper understanding of their customers' needs and preferences. This can lead to improved customer satisfaction, increased customer loyalty, and ultimately, higher revenue and business growth.
Published on 19 / March / 2021 : 09-38
Published by
Liana Aloyan
Journalist, columnist. Liana studies at the Faculty of Russian Philology of Khachatur Abovyan State University. She has been working at Yelaket (Yelaket.am) news agency since 2019 as a journalist and columnist. Writes articles about business and marketing. Liana is a member of "Media association" since 2020.
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